Senior Manager, Strategy and Innovation
David joins Pure Grey with a wealth of expertise in design and innovation accompanied by a passion for hospitality. He holds a Masters in Branding from the School of Visual Arts and was most recently in creative strategy roles at Local Projects and Brand Bureau, a division of AvroKO.
David's background spans disciplines from brand strategy to experiential design, digital design, hospitality strategy, and concept development. He has worked with many of the world's leading brands in hospitality, retail, technology, entertainment, and innovation, including: IBM, GE, Ford, AC, Moxy, InterContinental, and Virgin Group.
David oversees concept strategy and development for Pure Grey.